The city of Bruges will become the Pure Plant center of the world in 2026.
From October 25 to 27, We’re Smart invites you to be part of a unique three-day global experience celebrating the future of Pure Plant cuisine. Join top chefs, industry leaders, and innovators from around the world for an inspiring programme filled with gastronomy, awards, networking, and groundbreaking ideas.
Experience the exclusivity of the Pure Plant Gala Dinner & Future Awards (25 October), discover the world’s best vegetable restaurants during the We’re Smart Awards Show (26 October), and take part in the very first Global Pure Plant Convention (27 October) - where the future of food, health, and sustainability takes center stage.
Whether you are a chef, entrepreneur, brand, or food lover, this is your opportunity to connect, learn, and be inspired at the highest level. Be part of the movement that is shaping the future of food.
3-Day Programme
Position your brand at the center of the global Pure Plant movement.
Become an event partner!
1 Day Event Partner
Choose your preferred day, Product placement, Logo visibility, 2 guests included
👉 €2,950 + 21% VAT
Full 3 Days Event Partner
Full event visibility - Product stand - 1/2 page in We're Smart Newspaper 2026 - 2 guests included - Included in after-movie
👉 €5,950 + 21% VAT